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What About the Traffic?

We've discussed a lot about BFCM promotions, email marketing, loyalty programs, and how to optimize your website for conversions...but what about the traffic? Having these amazing deals you'll offer and adding...

What About the Traffic?

We've discussed a lot about BFCM promotions, email marketing, loyalty programs, and how to optimize your website for conversions...but what about the traffic? Having these amazing deals you'll offer and adding...

A Solid BFCM Shipping & Inventory Strategy Will Get You Far

A Solid BFCM Shipping & Inventory Strategy Will...

So I know we've been preaching about Black Friday Cyber Monday for the past few months, but it's about more than just the discounts...having a solid inventory and shipping strategy will keep...

A Solid BFCM Shipping & Inventory Strategy Will...

So I know we've been preaching about Black Friday Cyber Monday for the past few months, but it's about more than just the discounts...having a solid inventory and shipping strategy will keep...

Peak Season Promotions: Beyond the Typical 20-3...

Although the most common BFCM deals range from 20-30% off, you have to do what works best for your business and doesn't get lost with all the other deals that...

Peak Season Promotions: Beyond the Typical 20-3...

Although the most common BFCM deals range from 20-30% off, you have to do what works best for your business and doesn't get lost with all the other deals that...

2024 BFCM Prep Calendar

Summer is leaving and we're getting closer to the booming holiday season. As an eCommerce brand I'm sure you've received plenty of emails already preparing you for the busy Black...

2024 BFCM Prep Calendar

Summer is leaving and we're getting closer to the booming holiday season. As an eCommerce brand I'm sure you've received plenty of emails already preparing you for the busy Black...

Winning Back Lost Customers with Win-Back Campa...

Every eCommerce brand goes through the struggles of customers going ghost. Whether your customers found a competing brand, have changes in their needs, or simply forgot about your brand, it’s important to...

Winning Back Lost Customers with Win-Back Campa...

Every eCommerce brand goes through the struggles of customers going ghost. Whether your customers found a competing brand, have changes in their needs, or simply forgot about your brand, it’s important to...

Storyly Contribution: 23 Tips from 23 Experts o...

On Twelve Founder, Malikah Planas, had the opportunity to contribute to Storyly's "23 Tips from 23 Experts of eCommerce for Your Back-to-School Campaigns" blog post.  Storyly is a pioneering content...

Storyly Contribution: 23 Tips from 23 Experts o...

On Twelve Founder, Malikah Planas, had the opportunity to contribute to Storyly's "23 Tips from 23 Experts of eCommerce for Your Back-to-School Campaigns" blog post.  Storyly is a pioneering content...